**ROLE SUMMARY**
The Sr. Manager, Audience Strategy & Optimization will support the expansion of digital addressable audiences used across paid, owned and earned Consumer and HCP touchpoints for the Pfizer BioPharma US business. As a critical member of the Audience COE, you will participate in the growth and future roadmap for our audience approach and optimization.
In this role you will partner with Integrated Media Strategy, Analytics, Brand Marketing, Performance Media te...