Description
**Job Family:** Buildings
**Req ID:** 492941
Here at Siemens, we take pride in enabling sustainable progress through technology. We do this through empowering customers by combining the real and digital worlds. Improving how we live, work, and move today and for the next generation! We know that the only way a business thrives is if our people are thriving. That’s why we always put our people first. Our global, diverse team would be happy to support you and challenge you to grow in new ways. Who knows where our shared journey will take you?
Our Smart Buildings help to create efficient, safe, adaptable, and responsible environments. Our aim isn’t just about improving buildings; it’s about creating perfect places that improve people’s lives.
**Transform the everyday with us!**
We are seeking a dynamic and experienced **Global Marketing Manager** to lead the marketing strategy for our **Operational Technology (OT) Cybersecurity and Electrical Services** portfolio worldwide for the Siemens Buildings business. In this role, you will be responsible for shaping the global marketing vision, driving demand generation, and positioning Siemens as a trusted leader in securing industrial environments and delivering reliable electrical services. This is an exciting opportunity to make a significant impact on the safety, resilience, and sustainability of critical infrastructure globally.
**THIS PERSON SHOULD BE LOCATED IN THE EASTERN TIME ZONE.**
**As a** **Global Marketing Manager** **, you will** **be responsible for** **:**
+ Developing and executing global marketing strategies for OT Cybersecurity and Electrical Services, including integrated campaigns, content creation, and go-to-market plans
+ Collaborating with cross-functional teams (Technical Units, Regional Marketing, Communications, Offer Management, and Sales) to ensure alignment with overall business objectives
+ Defining and articulating the value proposition for OT Cybersecurity and Electrical Services, emphasizing risk mitigation, compliance, and operational continuity.
+ Leading the strategic narrative for these offerings, guiding demand generation and sales enablement efforts to strengthen market positioning
+ Creating compelling, customer-focused content for digital platforms, sales collateral, thought leadership pieces, and event materials
+ Leveraging market intelligence and competitive insights to identify growth opportunities and refine marketing initiatives
+ Conducting research and benchmarking to stay ahead of industry trends, regulatory changes, and emerging threats in OT environments
+ Driving global campaign execution in collaboration with regional teams, ensuring consistent messaging and brand positioning across all markets
+ Promoting Siemens’ leadership in OT Cybersecurity and Electrical Services through innovative marketing approaches and strategic partnerships
+ Continuously optimizing marketing performance by applying best practices and data-driven insights
**You will make an impact with these qualifications:**
+ Bachelor’s degree in Marketing, Business Administration, or a related field; Advanced certifications in cybersecurity or electrical services marketing are a plus
+ 7+ years of experience in B2B marketing, preferably in OT Cybersecurity, Electrical Services, or industrial technology sectors
+ Strong understanding of OT environments, cybersecurity principles, and electrical service offerings
+ Proven success in developing and executing global marketing strategies and campaigns
+ Expertise in market research, competitive analysis, and growth opportunity identification
+ Exceptional communication and storytelling skills, with the ability to simplify complex technical concepts for diverse audiences
+ Project management proficiency and experience working in global, cross-functional teams
+ Familiarity with digital marketing tools and demand generation strategies.
+ Self-driven and results-oriented, with strong organizational skills and ability to meet deadlines
+ Fluent in English; additional languages are an advantage
+ Legally authorized to work in the United States on a continual and permanent basis without company sponsorship
**Ready to create your own journey?** Join us today.
**About Siemens:**
We are a global technology company focused on industry, infrastructure, transport, and healthcare. From more resource-efficient factories, resilient supply chains, and smarter buildings and grids, to sustainable transportation as well as advanced healthcare, we create technology with purpose adding real value for customers.
**Our Commitment to Equity and Inclusion in our Diverse Global Workforce**
We value your unique identity and perspective. We are fully committed to providing equitable opportunities and building a workplace that reflects the diversity of society, while ensuring that we attract the best talent based on qualifications, skills, and experiences. We welcome you to bring your authentic self and transform the everyday with us.
#LI-KS1
$91,463 $156,794 10%
**Organization:** Smart Infrastructure
**Job Type:** Full-time
**Category:** Marketing
