Description
Mendix – the leading low-code application development platform:
The Mendix Platform uses visual modeling to abstract long-form coding out of application development. Our customers use Mendix to create and deploy better software for the enterprise, faster. Mendix enables collaboration between business users and developers to work together throughout the development process.
Read our Customer Stories (https://www.mendix.com/customer-stories/) to learn more about the wealth of software and solutions global organizations have built with the Platform.
At Mendix we strive to maintain a diverse, open, and safe working environment where people can be their true selves. We value every voice, celebrate individuality, and appreciate the diversity of thought and experience. People who work here are driven, smart, and really good at what they do.
As this market evolves, we encourage people of all skill levels to work with the platform, both for clients and candidates. Apply today to discover how you can make a meaningful impact with Mendix.
About the role
Are you a process-driven individual with a passion for optimizing the journey from lead to customer? Do you thrive on bringing teams together and setting global standards for success? We’re on the lookout for a talented GTM Ops Associate to join our international GTM Operations team, based in the Netherlands, with a hybrid work model allowing for a few days a week in our vibrant Rotterdam office.
This role is pivotal in bridging the gap between Marketing and Sales, ensuring seamless operations from initial interest to successful engagement. You’ll play a key part in defining global best practices for inbound demand follow-up and outbound prospecting, leveraging your operational expertise to drive efficiency and effectiveness across the board.
Description:
As a GTM Ops Associate, you will be instrumental in optimizing our go-to-market strategies by focusing on BDR Operations and Marketing Campaign Operations. You’ll be the linchpin connecting our Marketing and Sales teams, setting the gold standard for how we engage with prospects globally.
Your work will directly contribute to enhancing our lead management processes, empowering our Business Development Representatives (BDRs) with top-tier tools and strategies, and fostering strong cross-functional collaboration. While experience with our exact tech stack (Marketo, Salesforce, ZoomInfo, Cognism, SalesLoft) is a plus, your operational mindset and ability to learn new tools are what truly matters!
You will make an impact with the following duties:
Lead Management & Routing:
+ Develop and refine our global Marketing Qualified Lead (MQL) model, ensuring precise qualification, efficient routing, and timely follow-up.
+ Drive lead data enrichment initiatives and maintain impeccable CRM hygiene to ensure our data is always accurate and actionable.
Global BDR Operations & Process Standardization:
+ Optimize our outbound strategy, focusing on best practices for email cadence, messaging, and targeting to maximize sales effectiveness.
+ Explore and implement AI-driven process optimizations to automate low-value tasks, freeing up our teams for more strategic work.
Marketing Automation & Campaign Operations:
+ Support Global & Regional marketing in launching campaigns to drive Demand Generation (big emphasis on email marketing as a channel)
+ Implement best practices in email marketing & campaign marketing (A/B testing, email nurtures, landing page templates, web form design etc.)
Cross-Functional Alignment:
+ Act as the primary operational liaison, fostering strong communication and collaboration between Marketing and BDR leadership.
You’ll win us over by having the following qualifications:
+ 2-3 years of experience in revenue, marketing or sales operations
+ Demonstrated experience with CRM systems (Salesforce preferred).
+ Strong process documentation and project management skills, with an eye for detail.
+ A proven ability to work cross-functionally and collaboratively with Sales and Marketing teams.
+ An analytical mindset, with a knack for driving metrics-based improvements and making data-informed decisions.
Bonus:
+ Familiarity with marketing automation platforms like Marketo.
+ Experience with sales engagement platforms such as SalesLoft.
+ Exposure to enrichment tools like ZoomInfo or Cognism.
+ A proactive problem-solver who is eager to take initiative and drive change.
If you see a job description and think, “I’d be perfect for that” but your experience doesn’t align perfectly with the qualifications – don’t let that hold you back. We’re always eager to hire talented, passionate candidates – so give it a try and apply.
Equal Employment Opportunity Statement
Mendix/Siemens is an Equal Opportunity and Affirmative Action Employer encouraging diversity in the workplace. All qualified applicants will receive consideration for employment without regard to their race, color, creed, religion, national origin, citizenship status, ancestry, sex, age, physical or mental disability unrelated to ability, marital status, family responsibilities, pregnancy, genetic information, sexual orientation, gender expression, gender identity, transgender, sex stereotyping, order of protection status, protected veteran or military status, or an unfavorable discharge from military service, and other categories protected by federal, state or local law.
EEO is the Law
Applicants and employees are protected under Federal law from discrimination. To learn more, Click here (https://www.dol.gov/ofccp/regs/compliance/posters/ofccpost.htm) .
Pay Transparency Non-Discrimination Provision
Siemens follows Executive Order 11246, including the Pay Transparency Nondiscrimination Provision. To learn more, Click here (https://www.dol.gov/sites/dolgov/files/OFCCP/pdf/pay-transp_%20English_formattedESQA508c.pdf) .
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Job Family: Revenue Operations
Req ID: c837706f-dbf7-4974-bf12-88129a0ddd41
