Description
**Senior** **Associate – Omnichannel Content Operations**
**Location – AIN, Hyderabad**
**Key Responsibilities:**
+ Develop and produce digital content across formats such as social media assets, short-form video, graphics, web content, POC, EMR and multimedia materials
+ Adapt content for different platforms and audiences, ensuring consistency in tone, style, and messaging
+ Leverage AI tools (e.g., generative text, image, and video tools) to support ideation, asset creation, and content optimization
+ Review and refine AI-assisted outputs to ensure quality, accuracy, and brand alignment
+ Manage and organize digital assets, ensuring proper version control and accessibility
+ Support content publishing workflows
+ Stay current on digital content trends, emerging formats, and AI capabilities
**Preferred Qualifications:**
+ Experience: 5-8 Years
+ Experience using AI tools for content creation (e.g., generative AI platforms, automation tools)
+ Familiarity with content management systems (CMS) and digital asset management tools
+ Experience with design and video editing tools
+ Basic understanding of digital analytics and content performance metrics
+ Experience working in fast-paced, cross-functional environments
+ Good working knowledge of Adobe creative tools, including AI-enabled features for content adaptation.
+ Familiarity with CMS, digital assetmanagementand enterprise content workflow systems
+ Bachelor’s degree in design, Visual Communication, Marketing, Communications or a related field, or equivalent practical experience.
+ Relevant certifications or diplomas in design or digital content tools are a plus
+ Experience:2–5 years of experience in graphic design, content production, digital assetadaptationor creative operations, preferably in pharmaceutical, healthcare, regulated or agency environments
